Boredom Buster Ideas
April 25, 2020
By Nicole R. Cammack
More people are home with their pets these days and just like their humans, pets need to stay both mentally and physically engaged. Rather than have your dog decide how to entertain himself (i.e. eating your favorite shoes or chewing on your couch cushions) here are a few ideas to try out with your pooch. Teach your dog to “Find It!” Teaching your dog the basics of scent work is both mentally and physically engaging for your pet by making him feel useful and productive. All you need are some treats and/or toys. Have your dog “stay” in a certain...
Just because it looks like science doesn’t mean it is
April 23, 2020
By Nicole R. Cammack
AVMA says, “Study: Raw dog food often contains drug-resistant bacteria” (Link) On April 21, 2020, the AVMA emailed a link to an original article published on April 20, 2020, by the Center for Infectious Disease Research and Policy (CIDRAP) examining the presence of multidrug-resistant (MDR) pathogens within raw meat-based diets (RMBD) for dogs. Within this article, the CIDRAP cites three separate abstracts of studies – not peer-reviewed papers. Two of which actually have no direct link to the feeding of RMBDs and pathogens. Like many other articles both peer-reviewed and opinion pieces, this article preys upon the fears of pet...
Global Pet Expo
April 20, 2020
By Nicole R. Cammack
For immediate release NorthPoint Pets & Company Awarded “Best Single Store Retailer” at Global Pet Expo 2020 Cheshire, CT – March 2020 – NorthPoint Pets & Company of Cheshire, CT has received a national award for “Best Single Store Retailer” by Pet Business and the Global Pet Expo 2020. Pet Business and the organizers of Global Pet Expo recently recognized ten outstanding pet specialty retailers at the 9th Annual Retailer Excellence Awards presentation at Global Pet Expo 2020. NorthPoint Pets & Company was chosen from hundreds of specialty pet shops around the country as “Best Single Store Retailer”. Since opening...
A Missed Opportunity for Pet Food Companies: We Need Less Marketing and More Science.
March 12, 2020
By Nicole R. Cammack
Since the controversy surrounding grain-free food and the potential association to dilated cardiomyopathy (DCM) in dogs, the marketing departments of nearly every pet food company have been working overtime. While each company has tried to create the illusion that they are transparent, independent and ‘ahead’ of the problem – two main campaigns exist amongst most of them (with a few valid exceptions) that tell a different story. One of the familiar marketing campaigns advises that they have offered grain inclusive products all along. Since the FDA announcements, they’ve made a clear push to revamp, rerelease and/or repackage these products and...
Founder of NorthPoint Pets: Nicole Cammack wins $10,000 in Small Business Growth Contest!
February 12, 2020
By Nicole R. Cammack
FOR IMMEDIATE RELEASE ATLANTA, February 12, 2020— Sage (FTSE: SGE), the market leader in cloud business management solutions, announced today that founder Nicole Cammack of NorthPoint Pets has been deemed the winner in its Rising 50 club contest, completed January 10, 2020. Sage 50cloud created the contest to honor small business owners who were successfully growing their business. Cammack launched NorthPoint Pets in Connecticut in 2014, as a carefully crafted resource focusing on pet nutrition and behavioral well-being. NorthPoint Pets provides high-quality products, wellness innovation, and personalized options while helping pet parents select healthy foods, and functional supplements with the goal of...
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