The way consumers purchase their pet food has changed dramatically over the last few years, and particularly over the last few months in the wake of COVID-19. The majority of this change has been driven by the consumer’s need for convenience. Prior to the big box retail boom and online stores, most people purchased their pet food from small local pet food stores and farm supply stores. These small family businesses generally provided quality products…
Read MoreBackground & History of DCM Investigation In June of 2018 a blog titled “A broken heart: Risk of heart disease in boutique or grain-free diets and exotic ingredients” was published on the Tuft’s University blog ‘Petfoodology’. This blog was followed by a commentary article in JAVMA causing increased media and public attention. It’s important to note that neither of these papers were peer reviewed, and the AVMA (American Veterinary Medical Association) disseminated it as gospel. This is…
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