NPP Journal - NorthPoint Pets

Store News and Updates

Q&A session with Morgan Hunt
In our interview with Morgan, she dives into her typical day as a vet tech, her most memorable moment at work, why she loves to write for our blog, introduces us to her adorable pets, and more!
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Bored Pet? Boredom Bags™ to the Rescue!
Much like humans, pets need mental and physical stimulation. When they’re bored, pets are likely to get into trouble and act disruptive. We've got a solution to keep them safe, happy, and entertained: Boredom Bags™!
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Everything You Need to Know About Aflatoxin and Your Pet’s Food
Hundreds of thousands of pounds of pet food have been recalled for contamination with aflatoxin. Such recalls have been responsible for hundreds, and maybe thousands…
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‘Voluntary’ Pet Food Recalls are NOT Voluntary
Many pet owners, retailers and veterinarians believe that ‘voluntary’ pet food recalls show that pet food companies have caught problems as a result of quality…
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Must Read: Aflatoxin Pet Food Recalls
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How to pick the best food for your pet
Ever wonder how to help determine what food is best for your pets? Packaging and marketing can make it difficult to make choices. Did you ever wish for a guide to help you evaluate the quality and nutrition of products available? Good news! We did just that. Read on....
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Nutrition: Could The Way You Buy Pet Food Be Putting Your Best Friend At Risk?
The way consumers purchase their pet food has changed dramatically over the last few years, and particularly over the last few months in the wake of COVID-19. The majority of this change has been driven by the consumer’s need for convenience. Prior to the big box retail boom and online stores, most people purchased their pet food from small local pet food stores and farm supply stores. These small family businesses generally provided quality products…
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I was feeding Performatrin: Now what do I do?

Large chain stores and online retailers such as Pet Valu, Chewy, Pet Smart, Costco and Petco have their own ‘in-house’ brands of dog food to help build customer loyalty. In reality all these ‘house brands’ are essentially a mimic on top selling pet foods under their private label or “house brand”. Their product is a literal copycat of top-selling foods in the marketplace and does not provide anything more superior to what is available to your local pet store. Sales

Food Quality Nutrition

The Big Miss: Is No-Hide® Actually Rawhide?

A ‘consumer advocate’ recently stirred up drama from July 2017 re-circulating an article (figure 1) claiming that Earth Animal No-Hide® treats were rawhide, again. This was on the heels of the announcement of a class-action lawsuit (figure 2) against Earth Animal Ventures (EAV) questioning the ingredients and sourcing of No-Hide® products. I didn’t think I would have to address this issue

Food Quality Nutrition

Nutrition Exposed: Is Your Food Adequate?

You’ve likely been told to focus on the top 5 ingredients and the percentage of protein or fat when it comes to picking out food for your pet. While these may appear to be important, they aren’t the ideal way to pick out food. None of these factors consider what happens to ingredients when they are processed and enter a dog or cat’s body. Believe it or not, these factors can make the ‘best looking’ and most expensive pet food

Food Quality k9 Things Nutrition Research

Why Grain Free?

The benefit and necessity of grain-free pet food have come under scrutiny in recent years due to an FDA investigation due to a potential association with a canine heart disease known as dilated cardiomyopathy (DCM). As a result of this potential association, many have been told there is no scientific evidence to support the use of grain-free foods in canines and felines, or that these foods do not provide any benefit over grain-inclusive foods. For the most part, grain-free refers

Nutrition Research

Concerned about grain-free diets? The FDA report tells a different story.

Recent reports discussing the potential relationship between grain-free pet foods and Dilated Cardiomyopathy (DCM) have given pet owners and veterinarians alike a cause for concern. Pet owners and the veterinary community have been led to believe that some pet foods – particularly grain-free pet foods – are causing heart disease in dogs. However, the data buried within the FDA report tells a different story

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