NPP Journal

Where’s All the Pet Food?!
If you feed canned food to your four-legged companion, it’s likely that you’ve noticed some gaps in the store shelves lately. Some canned pet food items, ranging from grocery brands to premium quality, have been out of stock for weeks or even months. While your pet’s food may not seem like an item to be affected by the pandemic, the COVID ripple has in fact impacted the pet industry tremendously on many levels. Couple this with a large boom in pet adoptions, where the industry has also seen increased demand.Read More

‘Voluntary’ Pet Food Recalls ARE NOT Voluntary
Many pet owners, retailers and veterinarians believe that ‘voluntary’ pet food recalls show that pet food companies have caught problems as a result of quality and safety checks. However, this is mostly false. In fact, some of the largest and most dangerous pet food recalls were not caught by the pet food manufacturer – and instead a regulatory authority. So why are these recalls labeled…
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And the Pet Industry Disruptor Award Goes to…
Our very own Store Owner Nicci Cammack just received the Pet Industry Disruptor Award from Rogue Pet Science. Nicci was recognized for always telling it like it is when it come to pet nutrition, and putting pets before profits. Congratulations!
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And the Pet Industry Disruptor Award Goes to…
Our very own Store Owner Nicci Cammack just received the Pet Industry Disruptor Award from Rogue Pet Science. Nicci was recognized for always telling it…
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I was feeding Performatrin: Now what do I do?
Large chain stores and online retailers such as Pet Valu, Chewy, Pet Smart, Costco and Petco have their own ‘in-house’ brands of dog food to…
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The Big Miss: Is No-Hide® Actually Rawhide?
A ‘consumer advocate’ recently stirred up drama from July 2017 re-circulating an article (figure 1) claiming that Earth Animal No-Hide® treats were rawhide, again. This…
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Nutrition: Could The Way You Buy Pet Food Be Putting Your Best Friend At Risk?
The way consumers purchase their pet food has changed dramatically over the last few years, and particularly over the last few months in the wake of COVID-19. The majority of this change has been driven by the consumer’s need for convenience. Prior to the big box retail boom and online stores, most people purchased their pet food from small local pet food stores and farm supply stores. These small family businesses generally provided quality products…
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June 2020: Journal of Animal Sciences Grain Free & Heart Disease Summary
Background & History of DCM Investigation In June of 2018 a blog titled “A broken heart: Risk of heart disease in boutique or grain-free diets and exotic ingredients” was published on the Tuft’s University blog ‘Petfoodology’. This blog was followed by a commentary article in JAVMA causing increased media and public attention. It’s important to note that neither of these papers were peer reviewed, and the AVMA (American Veterinary Medical Association) disseminated it as gospel. This is…
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